The Mill, Buckingham- Where heritage meets high performance
Set in the heart of Buckingham, The Mill blends raw industrial character with Primal's elite level kit to deliver a hybrid training space without compromise.
The Gym
From its exposed brick walls to its open, functional layout, The Mill pairs raw architectural character with a clean, minimalist approach to performance training.
The vision? To create a space that delivers world-class fitness in an environment designed to
elevate both body and mindset. Whether it’s strength, hybrid conditioning, or high-performance
coaching, The Mill brings together community, coaching, and cutting-edge kit under one roof.
The Brief
The team behind The Mill wanted to create a versatile, hybrid-ready facility that could cater to a wide range of members — from everyday lifters to Hybrid competitors. The brief was simple but ambitious:
– Premium equipment that could handle both strength and conditioning
– Modular layout to maximise usability in a uniquely shaped heritage building
– Aesthetic cohesion that honoured the building’s industrial roots while delivering a clean, contemporary look
– Durability and design in equal measure
The Solution
PRIMAL worked closely with the team to deliver a complete design-to-install service, selecting kit from across our Performance and Hybrid collections to meet the gym’s training demands.
The install included:
– PRIMAL Performance Series Half Rack — the centrepiece for strength training and coached sessions
– Multi-Purpose Performance Series Pin-Select Strength Machines — for guided, accessible resistance work
– Plate Loaded Strength Machines — for targeted training and progressive overload
– Curated Cable Machines — supporting isolation and accessory movements
– Adjustable Benches & Modular Storage — for flexibility and flow
– Functional Accessories — sleds, wall balls, and sandbags for hybrid conditioning
Despite the spatial constraints of the mill layout, we built a flowing, future-proofed training
environment with open zones for PT, group sessions, and personal progress.
The Result
The finished space delivers exactly what The Mill set out to achieve: a minimalist, high-performance gym with a unique architectural backdrop. The atmosphere is stripped-back and intentional — with best-in-class equipment that lets members focus fully on their training.
Whether it’s building strength, improving conditioning, or preparing for competition, The Mill offers a truly elevated gym experience — powered by PRIMAL from the ground up.
