CROWN GYM

Strength. Elevated.

The Gym

Crown Gym set out to create a training environment that blends premium strength equipment with a layout optimised for both member flow and performance output.
The vision was simple: a space where every piece of kit earns its place, and every training style is supported without compromise.

The Brief

PRIMAL was tasked with delivering a complete strength and conditioning solution—durable enough for daily high-volume use, yet versatile enough to serve members across all levels of ability.
The space needed to feel premium and professional, while being practical for coaches and members alike.

The Solution

We supplied and installed a curated selection of PRIMAL Performance Series equipment to cover every major strength discipline:
  •  Modular Racks & Benches for compound lifts and structured strength work.
  •  Plate-Loaded Machines to provide safe, progressive resistance across all muscle groups.
  •  Free Weight Zone with Olympic bars, plates, and dumbbells for total training freedom.

All equipment was installed to maximise training flow, with clear zoning for lifting, conditioning, and functional work—ensuring the space performs as well in peak hours as it does in PT-led sessions.

The Result

Crowns Gym now boasts a facility that balances form and function—premium materials, robust build quality, and a layout that supports strength, hypertrophy, and conditioning seamlessly.

For members, it’s a space designed for real progression.
For coaches, it’s a platform to deliver exceptional programming.
For Crowns Gym, it’s an investment that will stand the test of time.