International Women’s Day was founded to celebrate the achievements of women across the world while also recognising the importance of striving for further equality. At PRIMAL we believe that strength is in us all and strive to break boundaries. We value progress in all forms and wanted to take the time to acknowledge some of the inspirational female leaders in our industry. 

To celebrate International Women’s Day, we interviewed a few of our favourite founding females in the fitness industry.  

In this video we have a feature on Sorella Strength, a female founded and female only gym and fitness brand based in Glasgow. As a Glasgow based company ourselves, we wanted to use this international date to showcase a local business close to us, and close to our hearts.  

We asked Maya and Cara about their experience as female founders in the fitness industry, including what got them started on their journeys in the industry, what motivated them to start their own business, why female only gyms are important to them, and what challenges they faced being female leaders in the fitness industry. 

We also wanted to know how the industry has changed for females in fitness over the years, and on a more personal note what they have learned about themselves through embarking on this journey as business owners.  

Lastly, they also gave a few words of wisdom to others like them who want to start their own business. 

We found talking to them inspirational, and perfect for celebrating International Women’s Day.  

We hope you do too, and a Happy International Women’s Day from PRIMAL.