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Spend & Save Sale

Upgrade your training setup and save. Orders over £300 receive 12% off, while orders over £500 enjoy 15% off. Premium equipment, built for performance, now available at a limited-time saving.

Excludes non-Primal, & Packages
12 months 0% Finance available on all included products
Discount applies automatically at checkout when you meet the threshold spend

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A 15kg pair of yellow rubber calibrated competition bumpers.

Save 33%

Black Friday Sale

Rubber Calibrated Competition Bumper (Pairs)

Regular price From £79.99

Sale price From £79.99 Regular price £119.99

Unit price / per

Performance Series

4 For £10k On Strength Machines

Plate Loading ISO Shoulder Press

Regular price £1,999.99

Sale price £1,999.99 Regular price

Unit price / per

Performance Series

3-Tier Wall Mounted Plate Storage

Regular price £49.99

Sale price £49.99 Regular price

Unit price / per

Personal Series

Save 15%

CPU Bumper Plate (Pairs)

Regular price From £109.99

Sale price From £109.99 Regular price £129.99

Unit price / per

Performance Series

4 For £10k On Strength Machines

125kg Pin-Select - Pec Fly/Rear Delt

Regular price £3,699.99

Sale price £3,699.99 Regular price

Unit price / per

Performance Series

Studio Pump Set

Regular price From £149.99

Sale price From £149.99 Regular price

Unit price / per

Performance Series

Black Friday Sale- Up To 50% Off

From home training setups to complete commercial facilities, discover equipment and packages to help you build a stronger training environment.

Shop the Sale

PxD - Side Lat Raise

Regular price £269.99

Sale price £269.99 Regular price

Unit price / per

Performance Series

Save 37%

Black Friday Sale

Olympic Technique Plate (Pairs)

Regular price £99.99

Sale price £99.99 Regular price £159.99

Unit price / per

Performance Series

V2 Hi-Temp Olympic Bumper Plate (Pairs)

Regular price From £49.99

Sale price From £49.99 Regular price

Unit price / per

Performance Series

125kg Pin-Select Dual - Lat Pulldown/Seated Row

4 For £10k On Strength Machines

125kg Pin-Select Dual - Lat Pulldown/Seated Row

Regular price £3,499.99

Sale price £3,499.99 Regular price

Unit price / per

Performance Series

A specialist safety barbell designed for performing squats.

A technical drawing of a barbell designed for performing squats.

Safety Squat Bar

Regular price £199.99

Sale price £199.99 Regular price

Unit price / per

a commercial prone hamstring curl gym resistance machine

4 For £10k On Strength Machines

125kg Pin-Select - Prone Leg Curl

Regular price £3,699.99

Sale price £3,699.99 Regular price

Unit price / per

Performance Series

4 For £10k On Strength Machines

125kg Pin-Select - Lat Pulldown

Regular price £3,699.99

Sale price £3,699.99 Regular price

Unit price / per

Performance Series

A commercial-grade dual function chin & dip machine on a white background.

4 For £10k On Strength Machines

Pin Loaded Dual Assisted Chin/Dip

Regular price £3,699.99

Sale price £3,699.99 Regular price

Unit price / per

Performance Series

Person holding a 20kg Primal sand bag in a gym setting.

Save 14%

Black Friday Sale

Club Corebags

Regular price From £76.99

Sale price From £76.99 Regular price £89.99

Unit price / per

Performance Series

A black lat pulldown seat attachment for modular rigs & racks.

PxD- Lat Pulldown Seat

Regular price £269.99

Sale price £269.99 Regular price

Unit price / per

Performance Series

Club 4-Station Multi-Stack Gym

Regular price £6,999.99

Sale price £6,999.99 Regular price

Unit price / per

Performance Series

Lat Pulldown Seat Attachment (For Pro Rack System Light)

Regular price £89.99

Sale price £89.99 Regular price

Unit price / per

Performance Series

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Primal Strength Limited is authorised and regulated by the Financial Conduct Authority and is the broker and not the lender. Our FCA registration number is 775844. Primal Strength Limited offers credit products from Secure Trust Bank PLC trading as V12 Retail Finance. Credit is provided subject to affordability, age and status. Minimum spend applies.

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