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<p>10 YEARS OF PRIMAL- 10% OFF</p>

10 YEARS OF PRIMAL- 10% OFF

A decade of progress. A decade of pushing limits. Celebrate 10 years of PRIMAL with 10% off your training essentials. Use code "BIRTHDAY10" at checkout to receive your discount. £100 minimum spend.

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10 YEARS OF PRIMAL- 10% OFF

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Plate Loading ISO Power Squat

Plate Loading ISO Power Squat

Plate Loading ISO Power Squat

Regular price £3,299.99

Sale price £3,299.99 Regular price

Unit price / per

Performance Series

Plate Loaded Linear Shoulder Press

Plate Loaded Linear Shoulder Press

Plate Loaded Linear Shoulder Press

Regular price £3,599.99

Sale price £3,599.99 Regular price

Unit price / per

Performance Series

Plate Loaded Swivel Handle Row

Plate Loaded Swivel Handle Row

Plate Loaded Swivel Handle Row

Regular price £3,299.99

Sale price £3,299.99 Regular price

Unit price / per

Performance Series

Club Dumbbell Utility Bench

Club Dumbbell Utility Bench

Club Dumbbell Utility Bench

Regular price £399.99

Sale price £399.99 Regular price

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Performance Series

V2 Competition Sandbags

V2 Competition Sandbags

V2 Competition Sandbags

Regular price From £74.99

Sale price From £74.99 Regular price

Unit price / per

Performance Series

Rubber Dumbbells (Pairs)

Rubber Dumbbells (Pairs)

Rubber Dumbbells (Pairs)

Regular price From £199.99

Sale price From £199.99 Regular price £359.99

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Warehouse Sale- Up To 50% Off

Explore exclusive savings across strength, cardio and functional training equipment. From home gyms to commercial spaces, now is the time to invest in equipment built to perform for years to come.

Club Cross Bar for 5 & 8-Station Multi-Stack Gyms

Club Cross Bar for 5 & 8-Station Multi-Stack Gyms

Club Cross Bar for 5 & 8-Station Multi-Stack Gyms

Regular price £659.99

Sale price £659.99 Regular price

Unit price / per

Performance Series

70kg Custom Steel Dumbbells

Sale Warehouse Sale: Up To 50% Off

70kg Custom Steel Dumbbells

Regular price £379.99

Sale price £379.99 Regular price £629.99

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Club Hyper Extension- PRE WORKED

Club Hyper Extension- PRE WORKED

Club Hyper Extension- PRE WORKED

Regular price £479.99

Sale price £479.99 Regular price £799.99

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Performance Series

Commercial Club Pilates Reformer

Woman exercising on a Pilates reformer machine against a brick wall.

Commercial Club Pilates Reformer

Regular price From £2,999.99

Sale price From £2,999.99 Regular price £3,099.99

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Performance Series

Pin-loaded ab crunch gym machine on a white background.

Pin Loaded Reverse Ab Crunch

Pin Loaded Reverse Ab Crunch

Regular price £3,699.99

Sale price £3,699.99 Regular price

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Performance Series

Deep Dish Olympic Plate (Singles)

Deep Dish Olympic Plate (Singles)

Sale Warehouse Sale: Up To 50% Off

Deep Dish Olympic Plate (Singles)

Regular price £29.99

Sale price £29.99 Regular price £41.99

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Personal Series

Elliptical Trainer

Elliptical Trainer

Elliptical Trainer

Regular price £3,999.99

Sale price £3,999.99 Regular price

Unit price / per

Performance Series

A pair of 2.5kg calibrated collars designed for use in powerlifting training.

A powerlifting barbell with a competition-grade collar attached.

Competition Calibrated Collars

Regular price £179.99

Sale price £179.99 Regular price

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Performance Series

Performance Series PXD- Wall Bracket

Performance Series PXD- Wall Bracket

Regular price £39.99

Sale price £39.99 Regular price

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Performance Series

V1 Hybrid Kettlebell- PRE WORKED

V1 Hybrid Kettlebell- PRE WORKED

Sale PRE-WORKED: GRADE C

V1 Hybrid Kettlebell- PRE WORKED

Regular price £47.99

Sale price £47.99 Regular price £87.99

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Performance Series

A horizontal dumbbell rack with two tiers which holds 10 pairs.

A horizontal dumbbell rack with two tiers which holds 10 pairs.

10 Pair Horizontal Dumbbell Rack (Without Saddles)- PRE WORKED

Regular price £229.99

Sale price £229.99 Regular price £329.99

Unit price / per

Performance Series

PXD- Short Foot Support (Pair)

PXD- Short Foot Support (Pair)

PXD- Short Foot Support (Pair)

Regular price £109.99

Sale price £109.99 Regular price

Unit price / per

Performance Series

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© 2026 Copyright Primal Strength Ltd.
Unit 19 The Hatchery Ni, Antrim Enterprise Park,
Antrim, Northern Ireland, BT41 1JZ.
Company no. NI637831. All rights reserved.

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Primal Strength Limited is authorised and regulated by the Financial Conduct Authority and is the broker and not the lender. Our FCA registration number is 775844. Primal Strength Limited offers credit products from Secure Trust Bank PLC trading as V12 Retail Finance. Credit is provided subject to affordability, age and status. Minimum spend applies.

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