We like to think we approach things slightly differently; we want to partner with you every step of the way to ensure that your facility is the best that it can be. We know that every gym is different so whilst we have some pre-designed, off the shelf packages as suggestions, we prefer to talk to you and learn about what you want from your space. This is your dream, we want to help you to make it a reality. After we have gained an understanding of your vision, we begin to make your project a reality using our specialist design software to create a 3D design of your gym.

Our full 3D gym design service allows you to visualise your gym, work out the best use of space to ensure that you have the best equipment to suit your customers’ needs and we can add in your colours, logos and branding so that you can see the finished concept.

Your final gym plans are an excellent tool to help you market the gym prior to opening. We will also use our social media to ensure that when you are ready to launch, your gym has as much exposure as possible.

Our team have first-hand experience in owning gyms, brand design, facility design, build and equipment development. We work, live and breathe this industry and our aim is to stay on top of the exciting new projects that we see popping up all over the world. Working with Primal, you can be confident that we will be able to provide you with the best solution to your fitness needs.

Simply give us a call on 0800 689 4021 and we will arrange a meeting with you at your new facility or send us the plans and talk us through your ideas. We can help ensure that you have considered every aspect of the gym from the equipment, changing areas, to flooring and lighting. In an ever-expanding industry, it pays to be different, we can help you find your unique selling point.

Gym Quote

What’s included in our Gym Designs?


Our team has over 15 years of experience in the fitness industry and is here to help you with your gym layout, 3d design, and visualising it all in the form of video walkthroughs. Our gym design service allows you to plan your gym and work out the best use of space and ensure that you have the best equipment to suit your customers’ needs.


Primal Strength is a British-designed, premium strength, functional and cardio equipment brand. We engineer our equipment to the highest standards in durability, ergonomics and aesthetics. We also partner with some of the industry leaders in cardio equipment: Concept 2, Spirit Fitness, Water Rower, StairMaster and Keiser.


With our strong cardio and gym flooring partnerships and a Europe-wide distribution network, you can expect support from initial idea to installation and beyond. Our engineers are also on hand should you need any assistance with your equipment.


You can speak to the team at Primal Strength and we will recommend leasing companies that can offer finance solutions to suit your facility. We work alongside some of the industry leaders, who offer low cost leasing options to both established companies and start-ups.

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