{"title":"Functional Fitness","description":"\u003cp\u003eFunctional Fitness develops strength, mobility, and real-world movement capability. PRIMAL equipment enables versatile training spaces designed to support dynamic workouts, skill progression, and total-body performance.\u003c\/p\u003e","products":[{"product_id":"concept-2-bikeerg-black","title":"Concept 2 BikeErg (Black)","description":"\u003cp\u003eThe Concept2 BikeErg is the latest addition to their family of sport-based ergometers. The BikeErg has the same flywheel and Performance Monitor as Concept2 Indoor Rowers and SkiErgs, bringing to cycling the strengths and features they have previously brought to rowing and cross-country skiing.\u003c\/p\u003e\n\u003cp\u003eThe flywheel uses air resistance to create a smooth, quiet ride that responds to your efforts. The damper is your \"gearing\", allowing you to adjust the feel of your ride. Unlike most stationary bikes, the BikeErg has a clutch, so just like a real bike, when you stop pedaling, the flywheel keeps on spinning.\u003c\/p\u003e\n\u003cp\u003eThe sophisticated Performance Monitor gives you instantaneous workout feedback, with a wide variety of displays and workouts to choose from. The Performance Monitor is calibrated so you'll be able to directly compare your times and distances with other people, as well as track your progress.\u003c\/p\u003e\n\u003cp\u003eThe BikeErg comes from a company with over 40 years experience of making innovative, high quality products. Whatever sort of indoor cycling workout you're after, whether you're looking to get fit or gain an edge for your next race, the Concept2 BikeErg is the perfect machine for you.\u003c\/p\u003e\n\u003ch3\u003eBikeErg features:\u003c\/h3\u003e\n\u003ch4\u003ePerformance Monitor\u003c\/h4\u003e\n\u003cp\u003eEvery BikeErg includes Concept's most advanced Performance Monitor, the PM5. The powerful PM5 provides repeatable, comparable data for every ride. The PM5 offers automatic “Just Ride” mode, or allows you to set up a variety of workouts. The monitor gives you a wide range of data, including pace, watts, cadence (rpm) and Calories and automatically stores this information. The PM5 uses power from 2 D-cell batteries whenever it is not being powered by the flywheel.\u003c\/p\u003e\n\u003ch4\u003eFlywheel and Damper\u003c\/h4\u003e\n\u003cp\u003eThe BikeErg uses the same flywheel design as our indoor rowers and SkiErg to create a responsive, continuous ride. The flywheel puts you in full control of your exertion and resistance at all times. The damper allows you to quickly adjust the airflow to the flywheel during the workout. This has a similar effect to changing gears on a bicycle. Opening the damper and letting more air into the flywheel is like shifting into a heavier gear. Closing the damper lightens the \"gearing\".\u003c\/p\u003e\n\u003ch4\u003eAdjustable Saddle and Handlebars\u003c\/h4\u003e\n\u003cp\u003eBoth the saddle and handlebar positions are easily adjustable. You can set the saddle height with our secure and easy tool-free ratcheting system. The fore and aft saddle position and angle can be adjusted for custom fitting. The handlebars move up and down, and forward and back, and with three different handlebar riding options, you can easily find the setting that’s best for you.\u003c\/p\u003e\n\u003ch4\u003eGet Connected\u003c\/h4\u003e\n\u003cp\u003eThe PM5 monitor on the BikeErg has both Bluetooth and ANT+ wireless connectivity, allowing it to connect to many heart rate belts, fitness devices and apps. The free Concept2 ErgData app helps you track your workouts and can sync with the Concept2 Online Logbook. Third party apps, such as Zwift, can provide additional features to help keep you motivated.\u003c\/p\u003e\n\u003ch4\u003eCustomize Your Ride\u003c\/h4\u003e\n\u003cp\u003ePrefer your own set-up? The BikeErg fits most standard bike parts, so you can easily use your own saddle, handlebars and pedals for the ultimate personalized experience.\u003c\/p\u003e\n\u003ch4\u003eChain Free\u003c\/h4\u003e\n\u003cp\u003eThe BikeErg uses high-strength polygroove belts rather than a chain for a quiet ride. The belts are self-tensioning to help extend life and reduce maintenance.\u003c\/p\u003e\n\u003ch4\u003eLightweight and Mobile\u003c\/h4\u003e\n\u003cp\u003eThe BikeErg’s aluminum frame makes it both light and durable, while caster wheels make it easy to move around. At just 58 lbs (26 kg), it's lighter than most other stationary bikes.\u003c\/p\u003e\n\u003ch4\u003eEasy Assembly\u003c\/h4\u003e\n\u003cp\u003eThe BikeErg requires very little assembly and includes all necessary tools and clear instructions with lots of pictures.\u003c\/p\u003e\n\u003ch4\u003eDurable Construction That’s Easy to Maintain\u003c\/h4\u003e\n\u003cp\u003eConcept machines are well-known for their durability and construction. Tough and built to last, their machines withstand rigorous use in training centers, living rooms, hotels, health clubs and military bases around the world.\u003c\/p\u003e\n\u003ch4\u003eIncluded with your Purchase\u003c\/h4\u003e\n\u003cp\u003eBikeErg Product Manual with Performance Monitor Quick Start Guide. Tools and instructions for assembly.\u003c\/p\u003e","brand":"Concept2","offers":[{"title":"Default Title","offer_id":41697021493402,"sku":"PSEB0100","price":1359.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSEB0100-Concept-2-BikeErg-Air-Bikes-Hero-Render.jpg?v=1751031247"},{"product_id":"primal-strength-aluminium-training-bar","title":"7.5kg Aluminium Technique Bar","description":"\u003cul\u003e\n\u003cli\u003eRefine your Olympic lifting technique with the Primal Performance Series 7.5KG Aluminium Technique Bar – an ideal companion for precision training.\n\u003cp\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eOptimise Your Form\u003c\/strong\u003e: Tailor your Olympic lifts with the lightweight design of this technique bar, allowing you to concentrate on perfecting your technique.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCustomisable Grip\u003c\/strong\u003e: Benefit from multiple knurl positions that offer various gripping options, enhancing your grip comfort and control.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCentre Knurl-Free\u003c\/strong\u003e: The absence of center knurling ensures seamless transitions and added comfort during your lifts.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCompact Length\u003c\/strong\u003e: With a shorter length, this bar provides a focused range of motion for honing your lifting technique.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTake your Olympic lifts to the next level with the Primal Performance Series 7.5KG Aluminium Technique Bar – designed to help you master your form and achieve lifting excellence.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41714839847066,"sku":"PSBA0033","price":129.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/PSBA0033-Primal-Strength-7-5kg-Aluminium-Technique-Bar_psba0038.jpg?v=1684512485"},{"product_id":"physical-company-stability-ball-55cm-2","title":"Physical Company Stability Ball - 55cm","description":"\u003cp\u003eOur new Physical Stability Balls are ideal for Rehabilitation, Kids, Aqua and Circuits.\u003c\/p\u003e\n\u003cp\u003eSit on it, balance with it, throw it and catch it, even float with it!\u003c\/p\u003e\n\u003cp\u003eExercise singularly, in pairs or teams. Manufactured from flexton®, a burst resistant material that has undergone static compression testing.\u003c\/p\u003e\n\u003cp\u003eThe manufacturers recommend a maximum user weight of 400kg.\u003c\/p\u003e\n\u003cp\u003eThese Balls carry the CE mark of approval. ISO certified quality system.\u003c\/p\u003e\n\u003cp\u003eProduct complies with EU Directive 93\/42\/EEC as amended by 2007\/47\/EC relating to medical devices.\u003c\/p\u003e\n\u003cp\u003eDate stamped on day of production.\u003c\/p\u003e\n\u003cp\u003eAvailable in four colour-coded sizes.\u003c\/p\u003e\n\u003cp\u003eLatex free.\u003c\/p\u003e","brand":"Physical Company","offers":[{"title":"Default Title","offer_id":41714849284250,"sku":"PB55-2","price":34.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/stability-55cm.jpg?v=1646471865"},{"product_id":"physical-company-stability-ball-75cm","title":"Physical Company Stability Ball - 75cm","description":"\u003cp\u003eOur new Physical Stability Balls are ideal for Rehabilitation, Kids, Aqua and Circuits.\u003c\/p\u003e\n\u003cp\u003eSit on it, balance with it, throw it and catch it, even float with it!\u003c\/p\u003e\n\u003cp\u003eExercise singularly, in pairs or teams. Manufactured from flexton®, a burst resistant material that has undergone static compression testing.\u003c\/p\u003e\n\u003cp\u003eThe manufacturers recommend a maximum user weight of 400kg.\u003c\/p\u003e\n\u003cp\u003eThese Balls carry the CE mark of approval. ISO certified quality system.\u003c\/p\u003e\n\u003cp\u003eProduct complies with EU Directive 93\/42\/EEC as amended by 2007\/47\/EC relating to medical devices.\u003c\/p\u003e\n\u003cp\u003eDate stamped on day of production.\u003c\/p\u003e\n\u003cp\u003eAvailable in four colour-coded sizes.\u003c\/p\u003e\n\u003cp\u003eLatex free.\u003c\/p\u003e","brand":"Physical Company","offers":[{"title":"Default Title","offer_id":41714849546394,"sku":"PB75","price":49.99,"currency_code":"GBP","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/pb45_config_e-2-1.jpg?v=1646471880"},{"product_id":"primal-strength-be-strong-dual-4-needle-olympic-bar","title":"Black 4 Needle 7ft Olympic Bar","description":"\u003cp\u003eThis heavy-duty 20kg \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/barbells\" title=\"Barbells\"\u003ebarbell\u003c\/a\u003e is crafted from high tensile steel with a durable black painting coating for superior grip and is backed by an impressive 2-year full commercial breaks warranty for added assurance during intense lifting sessions.\u003c\/p\u003e\n\u003cp\u003eWhen designing the Primal Performance Series Black 4 Needle 7ft Olympic Bar we used 4-needle bearings for a smooth, reduced friction spin, with brass bushing for extra support.\u003c\/p\u003e\n\u003cp\u003eThis 7ft Olympic grade bar has been engineered for multi-purpose daily use in Powerlifting, Olympic lifting or \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/functional-training\" title=\"Functional training equipment\"\u003efunctional training\u003c\/a\u003e routines. Combine with any \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/bumper-plates#slide1\" title=\"Bumper plates\"\u003ePrimal bumper plate\u003c\/a\u003e and \u003ca href=\"https:\/\/www.primalstrength.com\/products\/primal-pro-series-collars?_pos=1\u0026amp;_psq=collars\u0026amp;_ss=e\u0026amp;_v=1.0#slide1\" title=\"Barbell collars\"\u003ebarbell collars\u003c\/a\u003e for the complete lifting kit.\u003c\/p\u003e\n\u003cp\u003eTested to 160,000 pounds per square inch with a max loading capacity of 450kg, this robust light-commercial barbell can be used for the heavier Powerlifting sessions but also for dynamic Olympic lifts like snatches or clean \u0026amp; jerks. This is thanks to a medium whip which provides sufficient flexibility to generate speed under the bar for explosive movements. The combination of 1.2mm medium knurling and the smooth spin on this bar also gives added versatility for functional training exercises likes cleans or deadlifts.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41714865701018,"sku":"PSBA0005","price":199.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSBA0005-Pro-4-Needle-7ft-Olympic-Bar-Olympic-Barbells-Hero-Render.jpg?v=1774958168"},{"product_id":"primal-strength-austin-olympic-power-bar","title":"Austin Olympic Power Bar","description":"\u003cp\u003eThe Performance Series Austin Olympic Power Bar has been engineered for use as a multi-purpose power bar for deadlifting, squatting and benching. The bar has a firm whip with thinner ends to allow more plates on the bar. The bar is completed with an aggressive 1.6mm diamond knurl.\u003c\/p\u003e\n\u003cp\u003eWhen designing the “Austin” bar we use brass bushing for a smooth, reduced-friction spin, the spin is far lower than our 8-needle bars which have been designed for olympic lifting.\u003c\/p\u003e\n\u003cp\u003eThe bar is tested to a minimum stress level of 190,000 pounds per square inch, the bar is thoroughly tested to 1000kg of pressure, repeatedly during our factory QC process.\u003c\/p\u003e\n\u003cp\u003eThis robust powerlifting bar features a centre knurling for sumo deadlifts and knurl support for squatting. The bar has a 29mm grip (Dual Bars are 28mm) and it has a firm flex\/whip. The Ionised-Steel centre gives the bar market-leading durability, reducing expense and maintenance for busy gyms and performance centres. Each Sleeve measures 41.5cm\u003c\/p\u003e\n\u003cp\u003eThe “Austin” Olympic Power Bar is one of our core Primal bars and the range has been designed for use in any sports facility, commercial gym, PT studio or home.\u003c\/p\u003e\n\u003cp\u003eIt has hardened steel 50mm, Olympic ends complete with snap ring ends and is suitable for use with all Olympic discs. We recommend using the “Austin” bar with our Primal Calibrated plates.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41714866159770,"sku":"PSBA2009","price":249.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSBA2009-PerformanceAustinOlympicPowerBar-OlympicBarbells-HeroRender.png?v=1774958168"},{"product_id":"primal-strength-stealth-commercial-1x1m-gym-floor-matting-20mm-square-with-one-edge-side","title":"Pro Series 1x1m Gym Floor Matting","description":"\u003cp\u003eThe Primal Pro Series 1x1m Gym Floor Matting is proudly made in the UK and comes in 3 options; 20mm-thick 1x1m squares, 20mm-thick 1x1m two-sided corner edge squares, and 20mm-thick 1x1 one-side edge squares.\u003c\/p\u003e\n\u003cp\u003eThe matting starts life as recycled rubber, which is commercially cleaned and ends up as completely odourless, 1mm to 3mm wide grains of rubber. The grains are bound, moulded and finished with a polyurethane coating, creating the perfect mat for any gym floor, dumbbell zone, and lifting area. At the end of the manufacturing process a silicone compound is used to ensure the mats stay fresh when being stored or transported in cold conditions.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e• High Impact to protect floors and equipment\u003c\/p\u003e\n\u003cp\u003e• Flexible with a light bounce\u003c\/p\u003e\n\u003cp\u003e• Slip Resistant\u003c\/p\u003e\n\u003cp\u003e• Easy to lay\u003c\/p\u003e\n\u003cp\u003e• Easy to clean\u003c\/p\u003e\n\u003cp\u003e• Meet UK Fire and Smoke Emission Regulations\u003c\/p\u003e\n\u003cp\u003e• Sound Resistant\u003c\/p\u003e\n\u003cp\u003eIf you require different thicknesses of matting we can custom-manufacture mats of either 20, 25 or 40mm thickness to suit and also in a range of colours; black with green, blue or red fleck, or solid green, blue or red tiles. Please call for a custom quote. If unsure of matting requirements, simply tell us your room size and we will send you a quote.\u003c\/p\u003e\n\u003cp\u003eThis heavy-duty mat is backed with a full commercial 5-year warranty and should never need replaced. Once the matting is laid please mop the matting with hot water to remove the silicone layer and leave the matting to dry before laying equipment. The matting is very hard wearing and only needs cleaned with hot soapy water.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41714890801306,"sku":"PSMA0003","price":39.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSMA0003-Pro1x1mGymMatting-GymFlooring-HeroRender.jpg?v=1748421405"},{"product_id":"primal-strength-stealth-commercial-functional-trainer-dual-adjustable-pulley","title":"Functional Trainer \/ Dual Adjustable Pulley","description":"\u003cp\u003eThe Primal Performance Series Functional Trainer has been engineered to be an ultra-smooth, dual-adjustable pulley that will stand out in any commercial training facility. The heavy duty design ensures it is perfect for sports team’s facilities, commercial gyms, PT studios or as a multi-use trainer in a hotel or school environment.\u003c\/p\u003e\n\u003cp\u003eThe functional trainer offers a wide variety of cable exercises and comes with a huge range of accessories. The accessories include; a hardened-chrome, double-clip squat bar, a hardened-chrome, double-clip EZ bar, several different nylon handles including long and short stirrup handles, ankle attachment, a golf club handle, 2x hardened-chrome stirrup handles, double tricep rope and has a step support for ease of access to the premium, full width, Rubber Grip Chin-Up handles.\u003c\/p\u003e\n\u003cp\u003eThe Functional trainer has two numbered 100kg weight stacks that increase in 5kg increments. It comes with an exercise chart and has metal shroud guards, the shrouds can be removed but offer safety to other users in a light commercial environment. The functional trainer doesn’t have plastic pop pins or any inferior parts often found on cheaper dual pulleys or functional trainers and is finished with ionised-metal weight-stack pins, metal pop pins on the pulleys, bush-bearing pulley wheels and commercial grade cables. \u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41714901385370,"sku":"PSSS0005","price":2999.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/psss0005-p8-front-image-commercial-elite-fitness-functional-trainer_1-1-1.jpg?v=1774958113"},{"product_id":"concept-2-skierg-black","title":"Concept 2 SkiErg (Black)","description":"\u003cp\u003eThe Concept2 SkiErg makes the sport of Nordic skiing available to everyone. Long recognized as delivering one of the toughest workouts around, Nordic skiing develops both strength and endurance and exercises the legs as well as the arms and core. The SkiErg can be used for both double pole and classic alternating arm technique.\u003c\/p\u003e\n\u003cp\u003eThe SkiErg uses the same flywheel resistance and electronic monitoring systems as our indoor rower, the proven choice of rowing athletes around the world since 1981, so you can rest assured that the machine is made to last. As well as being durable and well built, the SkiErg is sophisticated too, with an advanced monitor that provides immediate, accurate performance data.\u003c\/p\u003e\n\u003cp\u003eWhether you’re an cross-country skier looking to improve your poling power, a weekend enthusiast wanting to get into shape for the ski season, or just someone looking for a great workout, the SkiErg will help you achieve your goals.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003e\n\u003cspan style=\"text-decoration: underline;\"\u003eSkiErg Specifications\u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp\u003eCan be bought with or without the stand (Wall-mounted)\u003c\/p\u003e\n\u003cp\u003eMonitor: PM5\u003c\/p\u003e\n\u003cp\u003ePower Generation for PM Takes two D cell batteries. SkiErg provides operating power when machine is in use.\u003c\/p\u003e\n\u003cp\u003eFrame: Aluminum\u003c\/p\u003e\n\u003cp\u003eFinish: Powder coat\u003c\/p\u003e\n\u003cp\u003eColor Scheme: Black\u003c\/p\u003e\n\u003cp\u003eSpace Requirements: Wall Mounted - Width at bottom: 19in (48.3cm) Width at top - 20.5in (52cm) Depth - 16 in (40.6cm) Height - 83.5in (212cm)\u003c\/p\u003e\n\u003cp\u003eMounted on Floor Stand: 24in x 52in x 85in (61cm x 132cm x 215.9cm)\u003c\/p\u003e\n\u003cp\u003eMachine Weight: SkiErg - 46 lbs (20.9kg) Floor stand - 35 lbs (16kg)\u003c\/p\u003e\n\u003cp\u003eShipping Dimensions: SkiErg - 21 in x 19 in x 49 in (54cm x 49cm x 125cm) Floor stand - 5 in x 26 in x 53 in (13cm x 66cm x 135cm)\u003c\/p\u003e\n\u003cp\u003eShipping Weight: SkiErg - 61 lbs (28kg) Floor stand - 38 lbs (18kg)\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Concept2","offers":[{"title":"Skier With Stand","offer_id":58202469826947,"sku":"PSRM0009","price":1050.0,"currency_code":"GBP","in_stock":true},{"title":"Skier Without Stand","offer_id":58202469859715,"sku":"PSRM0006","price":815.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSRM0006-Concept-2-SkiErg-Skiers-HIIT-Cardio-Hero-Render.jpg?v=1774958112"},{"product_id":"concept-2-skierg-floor-stand","title":"Concept 2 SkiErg Floor Stand","description":"\u003cp\u003eThe floor stand provides an alternative method of supporting the SkiErg if wall mounting is not an option. It makes the SkiErg free standing, allowing you to use the SkiErg anywhere. With a steel support and wood interior, the floor stand is tough and well-built, yet has caster wheels to move it easily into and out of place. The anti-skid, wear-resistant base offers firm footing.\u003c\/p\u003e\n\u003cp\u003eThe floor stand is suitable for use with most wheelchairs.\u003c\/p\u003e\n\u003cp\u003eDimensions\u003c\/p\u003e\n\u003cp\u003eFloor stand base: 24 in x 52 in (61 cm x 132 cm) Floor stand installed on SkiErg: 24 in x 52 in x 85 in (61 cm x 132 cm x 215.9 cm)\u003c\/p\u003e","brand":"Concept2","offers":[{"title":"Default Title","offer_id":41714909446298,"sku":"PSRM0007","price":314.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/skierg2-stand-solo.jpg?v=1646474782"},{"product_id":"concept-2-model-d-pm5-black","title":"Concept 2 Model D PM5 (Black) RowErg","description":"\u003cp\u003eThe dependable performance of our Model D Indoor Rower ( RowErg ) has made it the best selling indoor rower in the world. Recognized by competitive rowers as the standard for indoor training, the Model D delivers an effective cardiovascular workout that will increase your fitness level and tone your physique. At a fraction of the cost of other home fitness equipment or a yearly gym membership, you can have the luxury of working out in your home whenever you choose…and get a great workout to boot.\u003c\/p\u003e\n\u003cp\u003eWe value practical design: our Model D is efficiently engineered and will last a lifetime. The Model D you buy is the same machine used by Olympic- and -level athletes to train for their sport—it’ll take the abuse of heavy training day after day. If you’re looking for a solid piece of exercise equipment at a great value, the Model D is the perfect choice.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Concept2","offers":[{"title":"Default Title","offer_id":41714918555802,"sku":"PSRM0001","price":1189.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSRM0001-Concept2-Row-Erg-Model-D-PM5-HIIT-Cardio-Hero-Render.jpg?v=1774958112"},{"product_id":"primal-strength-compact-dual-adjustable-pulley-functional-trainer","title":"Functional Trainer \/ Dual Adjustable Pulley","description":"\u003cp\u003eThe Personal Series Functional Trainer has been expertly designed and engineered to be an ultra-smooth dual adjustable pulley machine offering a wide variety of exercises. The functional trainer has two 90kg weight stacks in 5kg increments.\u003c\/p\u003e\n\u003cp\u003eThe compact, space-saving design is perfect for any home or private training facility. Updated for 2025, it now features an instructional placard, upgraded cable handles, all aluminium pulley wheels and front and back weight-stack shroud guards.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIts multi-grip chin-up handles are coated in premium rubber for a smooth grip, which ensures they won’t deteriorate like inferior products over time, maintaining your hands and grip during the most vigorous workouts.\u003c\/p\u003e\n\u003cp\u003eThis functional trainer consists of a dual adjustable pulley attached to two 90kg weight stacks working up from 5kg. Metal pop-pins separate our powder-coated plates, connected via 1000kg rated cables, robust bush-bearing pulley wheels with each pulley arm having the option of 15 adjustment points. All held together on a solid and reliable 2mm steel frame, with black powder-coating.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eIn the case of using a straight bar, cable handles or the golf handle attachment, our Personal Series Functional Trainer has you covered. 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This high-quality design helps you push your limits and achieve your fitness goals.\u003c\/p\u003e\n\u003cp\u003eChoose the PRIMAL Performance Series Speed Rope with Steel Handles and join the movement that's inspiring fitness enthusiasts across the nation. Experience the PRIMAL difference and elevate your workout with equipment that encourages you to tap into your inner strength. Let PRIMAL be your partner on your fitness journey, and together, we'll help you break boundaries and achieve greatness.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715025117338,"sku":"PSAC0135","price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSAC0135-PerformanceSpeedRopeSteelHandle-FunctionalAccessories-HeroRender.png?v=1774958113"},{"product_id":"primal-strength-wall-mounted-rope-anchor","title":"Wall Mounted Rope Anchor","description":"\u003cp class=\"p1\"\u003eThe Primal Wall Mounted Rope Anchor is the perfect fixing point for any functional area. 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The tile is made up of two layers; a high-impact 17mm SBR and a 3mm premium EPDM smooth top layer. The tiles are connected using sunken plastic fixers underneath the base of the tile to ensure there is no movement. The result is a stunning gym floor finish.\u003c\/p\u003e\n\u003cp\u003eThe tiles come in black or black with a light grey fleck and are completed with a black bonded edge tile to ensure there are no trip hazards when finishing your space.\u003c\/p\u003e\n\u003cp\u003eThe tile is also available in a 40mm depth.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eEPDM rubber\u003c\/b\u003e (Ethylene Propylene Diene Monomer \u003cb\u003erubber\u003c\/b\u003e) is a high-density synthetic \u003cb\u003erubber\u003c\/b\u003e primarily used for high intensity training zones, it is heat resistant, extremely hard wearing with a clean smooth finish.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eStyrene-butadiene rubber \u003c\/b\u003e(\u003cb\u003eSBR\u003c\/b\u003e) is derived from styrene and butadiene. These materials have good abrasion resistance and good aging stability when bonded, offering the perfect gym floor material for dropping heavy weights.\u003c\/p\u003e\n\u003cp\u003eThe Primal 20mm EPDM Premium 1m x 0.5m Gym Tile Spec:\u003c\/p\u003e\n\u003cp\u003eIf you require different thicknesses of matting, we stock mats in 40mm thickness. Please call for a custom quote. If unsure of matting requirements, simply tell us your room size and we will send you a quote.\u003c\/p\u003e\n\u003cp\u003eOnce the matting is laid please mop the matting with hot water to remove the silicone layer and leave the matting to dry before laying equipment. The matting is very hard wearing and only needs cleaned with hot soapy water.\u003c\/p\u003e\n\u003cp\u003eMinimum order of 6 required.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":42282171465882,"sku":"PSMA0430","price":29.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Strength-EPDM-Mat-1.jpg?v=1646480931"},{"product_id":"primal-strength-studio-hiit-bench","title":"Studio HIIT Bench","description":"\u003cul\u003e\n\u003cli\u003eAdjustable from flat to incline\u003c\/li\u003e\n\u003cli\u003eUnique lower bench height design\u003c\/li\u003e\n\u003cli\u003eIntegrated wheels and handles for easy class or gym transport\u003c\/li\u003e\n\u003cli\u003eCan hold up to 5 pairs of Dumbbells (not Included)\u003c\/li\u003e\n\u003cli\u003eSpace for Slamball or Kettlebells (not Included)\u003c\/li\u003e\n\u003cli\u003eIntegrated Battle Rope anchor (not Included)\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIntroducing the PRIMAL® Performance Series Studio HIIT Bench, a versatile and innovative solution for those seeking the ultimate full workout experience. Designed to cater to the needs of commercial gym owners, personal training studios, athletes, and serious home gym enthusiasts.\u003c\/p\u003e\n\u003cp\u003eDiscover the flexibility of our Studio HIIT Bench, with its adjustable functionality allowing for seamless transitions from flat to incline workouts. The unique lower bench height design ensures optimal biomechanics, enabling you to engage in a wider range of exercises and perform at your peak.\u003c\/p\u003e\n\u003cp\u003eNot only does the PRIMAL® Performance Series Studio HIIT Bench cater to your personal training needs, but it also serves as a convenient storage solution. With space for up to 5 pairs of dumbbells (not included), as well as additional room for slamballs or kettlebells (not included), you can keep your gym area clean and organised while ensuring your equipment is always within reach. You can also elevate your training area even further with the integrated battle rope anchor (rope not included).\u003c\/p\u003e\n\u003cp\u003eTransporting the bench has never been easier, thanks to its integrated wheels and handles. Whether you're moving it between different workout stations in your gym or transporting equipment for a group class, the Studio HIIT Bench is designed with mobility and convenience in mind.\u003c\/p\u003e\n\u003cp\u003eInvest in the PRIMAL® Performance Series Studio HIIT Bench and experience the unparalleled quality and performance that only PRIMAL® can deliver. With unmatched versatility, functionality, and durability, unleash your inner strength and take your training to new heights with PRIMAL®.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e(Not Included) For Guidance - Max loads:\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e5 pairs of PVC Hex Dumbbells with max load per holder of 15kg\n\u003cdiv\u003e8kg kettlebell\u003c\/div\u003e\n\u003cdiv\u003e23cm wide slam ball\u003c\/div\u003e\n\u003cdiv\u003e1 x 10m battle rope \u003c\/div\u003e\n\u003c\/div\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715103826074,"sku":"PSWBHIIT","price":799.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSWBHIIT-Performance_Studio_HIIT_Bench-Specialist_Weight_Benches-Hero_Image.png?v=1774958112"},{"product_id":"primal-strength-custom-astro-track","title":"Custom Astro Track","description":"\u003cul\u003e\n\u003cli\u003eFrom £89.99 per metre with optional colours and logo\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715116966042,"sku":"","price":0.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/Performance-Custom-Astro-Celtic-Gym-Shot-2.jpg?v=1774958112"},{"product_id":"primal-strength-40mm-epdm-premium-gym-tile-1m-x-0-5m-x-40mm","title":"Grey Fleck EPDM 40mm - Tile (1m x 0.5m) - INCLUDING CLIPS","description":"\u003cp\u003eThe Primal 40mm EPDM Premium 1m x 0.5m Gym Tile is our industry-leading premium gym tile. The tile is made up of two layers; a high-impact 36mm SBR and a 4mm premium EPDM smooth top layer. The tiles are connected using sunken plastic fixers underneath the base of the tile to ensure there is no movement. The result is a stunning gym floor finish.\u003c\/p\u003e\n\u003cp\u003eThe tiles come with a light grey fleck and are completed with a black bonded edge tile to ensure there are no trip hazards when finishing your space.\u003c\/p\u003e\n\u003cp\u003eThe tile is also available in a 20mm depth.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003eEPDM rubber\u003c\/b\u003e (Ethylene Propylene Diene Monomer \u003cb\u003erubber\u003c\/b\u003e) is a high-density synthetic \u003cb\u003erubber\u003c\/b\u003e primarily used for high intensity training zones, it is heat resistant, extremely hard wearing with a clean smooth finish.\u003c\/p\u003e\n\u003cp\u003e\u003cb\u003estyrene-butadiene rubber \u003c\/b\u003e(\u003cb\u003eSBR\u003c\/b\u003e) is derived from styrene and butadiene. These materials have good abrasion resistance and good aging stability when bonded, offering the perfect gym floor material for dropping heavy weights.\u003c\/p\u003e\n\u003cp\u003eThe Primal 40mm EPDM Premium 1m x 0.5m Gym Tile Spec:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePremium, industry-leading smooth finish\u003c\/li\u003e\n\u003cli\u003eHigh impact to protect floors and equipment\u003c\/li\u003e\n\u003cli\u003eFlexible with a light bounce\u003c\/li\u003e\n\u003cli\u003eSlip resistant\u003c\/li\u003e\n\u003cli\u003eEasy to lay (interlocking fixers under the tile)\u003c\/li\u003e\n\u003cli\u003eEasy to clean\u003c\/li\u003e\n\u003cli\u003eMeet UK Fire and Smoke Emission Regulations\u003c\/li\u003e\n\u003cli\u003eSound resistant\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eIf you require different thicknesses of matting, we stock mats in 20mm and 40mm thickness. Please call for a custom quote. If unsure of matting requirements, simply tell us your room size and we will send you a quote.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Primal Strength","offers":[{"title":"Default Title","offer_id":41715131482266,"sku":"PSMA0409","price":49.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/primalstrength-epdm-flooring-front-1_1317a4c3-cc6d-4df1-b62e-3cdf92aa93d5.jpg?v=1646483348"},{"product_id":"primal-strength-commercial-4ft-punch-bag","title":"4ft Commercial Punch Bag","description":"\u003cul\u003e\n\u003cli\u003eMade in the UK\u003c\/li\u003e\n\u003cli\u003e40kg Heavy Duty Commercial Bag\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715138232474,"sku":"PSAC0332","price":399.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSAC0332-Performance_4ft_Punch_Bag-Functional_Accessories-Hero_Render.png?v=1774957990"},{"product_id":"primal-strength-barbell-drop-pads","title":"Commercial Drop Pads","description":"\u003cul\u003e\n\u003cli\u003eUnique rubber gripped base\u003c\/li\u003e\n\u003cli\u003eSold in pairs\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eDesigned to handle high impact drops - protecting your equipment\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715138461850,"sku":"PSAC0334","price":219.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Strength-Drop-Pads-hero_84587dd7-6cea-4cee-93bb-1bb4fe807214.jpg?v=1653321724"},{"product_id":"primal-strength-its-heavy-4-needle-steel-olympic-bar","title":"4 Needle Steel 450kg Rated Bar","description":"\u003cp\u003eThis heavy-duty 20kg \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/barbells\" title=\"Barbells\"\u003ebarbell\u003c\/a\u003e is crafted from high tensile steel with a durable hard chrome coating for superior grip and is backed by an impressive 2-year full commercial breaks warranty for added assurance during intense lifting sessions.\u003c\/p\u003e\n\u003cp\u003eWhen designing the Primal Performance Series 4 Needle Steel 450kg Rated Bar we used 4-needle bearings for a smooth, reduced friction spin, with brass bushing for extra support.\u003c\/p\u003e\n\u003cp\u003eThis 7ft Olympic grade bar has been engineered for multi-purpose daily use in Powerlifting, Olympic lifting or \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/functional-training\" title=\"Functional training equipment\"\u003efunctional training\u003c\/a\u003e routines. Combine with any \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/bumper-plates\" title=\"Bumper plates\"\u003ePrimal bumper plate\u003c\/a\u003e and \u003ca href=\"https:\/\/www.primalstrength.com\/products\/primal-pro-series-collars?_pos=1\u0026amp;_psq=collars\u0026amp;_ss=e\u0026amp;_v=1.0\" title=\"Barbell collars\"\u003ebarbell collars\u003c\/a\u003e for the complete lifting kit.\u003c\/p\u003e\n\u003cp\u003eTested to 160,000 pounds per square inch with a max loading capacity of 450kg, this robust light-commercial barbell can be used for the heavier Powerlifting sessions but also for dynamic Olympic lifts like snatches or clean \u0026amp; jerks. This is thanks to a medium whip which provides sufficient flexibility to generate speed under the bar for explosive movements. The combination of 1.2mm medium knurling and the smooth spin on this bar also gives added versatility for functional training exercises likes cleans or deadlifts.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715138592922,"sku":"PSBA0055","price":174.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSBA0055-Pro4NeedleSteel450kgRatedBar-OlympicBarbells-HeroRender_e90a7a73-9b16-4277-b2b2-6727c4d3c796.jpg?v=1775493058"},{"product_id":"primal-strength-its-heavy-steel-dual-olympic-8-needle-bar","title":"8 Needle Steel 680kg Rated Barbell","description":"\u003cp\u003ePrimal \"It's Heavy\" Steel Dual Olympic 8 Needle Bar. The bar has been engineered for multi-purpose use within heavy Power-lifting, Olympic-lifting and functional fitness applications.\u003c\/p\u003e\n\u003cp\u003eWhen designing the “Its Heavy” Olympic Bar, we used 8-needle bearings for an extremely smooth, reduced-friction, quality, spin whilst ensuring a market-leading level of durability for heavy duty lifting. The bar is tested to a minimum of 190,000 lbs per square inch level and we machine-test each bar repeatedly under stresses of up to and including 1000kg. The military-grade ceramic coating also presents a best in class finish for Olympic bars and simply will not chip off under the heaviest use. The only possible damage or scratching will come from metal or poor-quality J-Hooks\/Safety Spotters.\u003c\/p\u003e\n\u003cp\u003eThe “It’s Heavy” Olympic Bar has no centre knurl, utilising dual knurling for Power and Olympic lifting. The bar has a normal flex\/whip and will always spring back perfectly. The heavy-duty bar is warrantied for being dropped when used with quality bumper plates.\u003c\/p\u003e\n\u003cp\u003eThe “It’s Heavy” Olympic Bar has been designed for use in any sports facility, commercial gym, PT studio or home. It weighs exactly 20kg (aside from the ‘Linda’ Pink Ceramic-Coated Bar which weighs 15kg) and is suitable with all Olympic-size, 50mm discs.\u003c\/p\u003e\n\u003cp\u003eWe recommend using the “It’s Heavy” Olympic Bar with our Performance Series Urethane Bumpers, Coloured Rubber Bumpers and our Hi-Temp Grain Bumpers.\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715139182746,"sku":"PSBA0054","price":329.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Strength-Chrome-Bar-2_1be0b54c-0f4f-47ad-a2fb-ca4fa23451fa.jpg?v=1774957989"},{"product_id":"primal-strength-free-standing-punch-bag","title":"Free Standing Punch Bag","description":"\u003cp\u003eHeavy-duty freestanding punchbag for gyms or homes\u003cbr\u003e Designed for frequent use, with a special formulation foam base \u003cbr\u003e Stronger and more resilient base than plastic alternatives\u003cbr\u003e Composed of two parts that can be easily separated for simple transportation and storage.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOur Freestanding Punch bag comprises two parts that can be separated for easy transportation and storage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis freestanding punch\/technique bag features a special formulation donut shaped foam base that is stronger, more resilient and much more shock absorbent, than hard plastic alternatives, providing extra user safety.\u003c\/span\u003e\u003c\/p\u003e\n\u003cdiv\u003e\n\u003cp\u003e\u003cspan\u003eThere are several benefits to using a Freestanding Punchbag over hanging punch bags:\u003c\/span\u003e\u003c\/p\u003e\n\u003cul type=\"square\"\u003e\n\u003cli\u003e\u003cspan\u003eLess hassle during installation, with no hole drilling. Just a quick set-up and you're ready to box.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eMore appropriate for coaching technique, plus cardiovascular and circuit training sessions.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasily transported from one place to another thanks to the Freestanding Punchbag's light weight and portability\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715139313818,"sku":"PSAC0333","price":999.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Free-Standing-Boxing-Bag.jpg?v=1658483279"},{"product_id":"pin-loaded-club-functional-trainer","title":"125kg Pin-Select - Club Functional Trainer \/ Dual Adjustable Pulley","description":"\u003cul\u003e\n\u003cli\u003ePrimal Performance Series dual pulley\u003c\/li\u003e\n\u003cli\u003e125kg stacks\u003c\/li\u003e\n\u003cli\u003e2:1 Weight stack ratio\u003c\/li\u003e\n\u003cli\u003eLaser cut stack guards\u003c\/li\u003e\n\u003cli\u003eMetallic matte black finish\u003c\/li\u003e\n\u003cli\u003eMagnetic pop pins\u003c\/li\u003e\n\u003cli\u003eRevolving Stirrup handles included\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe PRIMAL Performance Series 125kg Pin-Select Dual Adjustable Pulley represents a cutting-edge strength equipment solution designed for commercial gym owners and athletes who demand the highest quality, durability, and unmatched ergonomic design. PRIMAL is committed to creating premium gym equipment that equips every individual to discover their true potential, and our Performance Series is a testament to our passion for excellence.\u003c\/p\u003e\n\u003cp\u003eThe PRIMAL Performance Series 125kg Pin-Select Dual Adjustable Pulley stands out with its dual pulley system, designed to provide smooth and efficient workouts to challenge and empower users. Each side boasts a generous 125kg weight stack, perfect for users of all fitness levels. The 2:1 ratio ensures an optimal balance between resistance and movement, offering a truly transformative workout experience.\u003c\/p\u003e\n\u003cp\u003eOur attention to detail is evident in the laser-cut stack guards and the sleek metallic matte black finish, making this dual pulley system a striking addition to your gym's strength equipment line-up. The magnetic pop pins provide added safety and ease of use, allowing for quick and secure weight adjustments between sets.\u003c\/p\u003e\n\u003cp\u003eChoose the PRIMAL Performance Series 125kg Pin-Select Dual Adjustable Pulley for your commercial gym and provide your members with a strength training solution that is both resilient and ergonomically designed. Together, let's help them defy limitations, break boundaries, and tap into the strength within. \u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715142983834,"sku":"PSSS9013","price":3999.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/AdjustablePulley01.jpg?v=1692266584"},{"product_id":"primal-strength-home-series-wall-mounted-single-pulley","title":"Wall Mounted Adjustable Single Pulley","description":"\u003cp\u003eThe Primal Modular Home Series is an exciting range of home gym products. Born from the demand to have both our home power rack and a cable system in one we have developed an affordable, customisable series to suit every home space. Every product in the modular series is compatible so that you can grow your rack from the base Modular Home Rack into a full system with cable cross over and lat pull down and row. Additional attachments for our Modular Series lines include a dip attachment and an Lat Pulldown padded bar. All lines have chromed 50mm bull horns for Olympic discs and a in home use 250kg rating.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eSpace Saving Design for use in your home or garage\u003c\/li\u003e\n\u003cli\u003eMulti Height Pulley with 2 Chromed 50mm Bull Horns\u003c\/li\u003e\n\u003cli\u003eVinyl Stirrup Handle \u0026amp; Carabiner Included\u003c\/li\u003e\n\u003cli\u003eExercises including – tricep pulldown, bicep curl, single arm row, single arm shoulder press and many more\u003c\/li\u003e\n\u003cli\u003e17 Adjustable Height Positions\u003c\/li\u003e\n\u003cli\u003e250kg In Home Rating\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal Strength","offers":[{"title":"Default Title","offer_id":41715146490010,"sku":"PSSS0356","price":399.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Strength-Home-Series-Wall-Mounted-Single-Pulley.jpg?v=1774957989"},{"product_id":"primal-strength-home-series-wall-mounted-dip-handle","title":"Wall Mounted Dip Handle","description":"\u003cp class=\"\" data-end=\"535\" data-start=\"185\"\u003eMaximise the potential of your home gym set up with the Primal Personal Series Wall Mounted Dip Handle, the ultimate space-efficient solution for upper body workouts. \u003c\/p\u003e\n\u003cp class=\"\" data-end=\"535\" data-start=\"185\"\u003ePerform tricep dips, full body dips or leg raises with precision and control thanks to textured anti-slip grip handles.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"535\" data-start=\"185\"\u003eConstructed from heavy-duty steel with a durable matte black finish, this premium dip bar is built for high intensity use for fitness users of all types with an impressive max user weight of 200kg. The Primal Personal Series Series Wall Mounted Dip Handle is also backed by a 12-month home parts warranty for added peace of mind.\u003c\/p\u003e\n\u003cp class=\"\" data-end=\"535\" data-start=\"185\"\u003eDesigned to be compatible with small home or garage spaces, this \u003ca title=\"Functional gym accessories.\" href=\"https:\/\/www.primalstrength.com\/collections\/functional-accessories\"\u003efunctional gym accessory\u003c\/a\u003e can be neatly folded up against the wall when not in use.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715146653850,"sku":"PSSS0357","price":59.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Primal-Strength-Home-Series-Wall-Mounted-Dip-Handle-2.jpg?v=1646484030"},{"product_id":"primal-strength-home-series-wall-mounted-single-pulley-with-75-kg-rubber-olympic-disc-set","title":"Single Pulley \u0026 60kg Rubber Olympic Disc Set","description":"\u003cp\u003eDiversify your home workout routine with this compact \u003ca title=\"Gym packages\" href=\"https:\/\/www.primalstrength.com\/collections\/packages\"\u003epackage\u003c\/a\u003e which offers the ultimate versatility and high performance results.\u003c\/p\u003e\n\u003cp\u003eA height adjustable single pulley machine coupled with a variety of different \u003ca href=\"https:\/\/www.primalstrength.com\/collections\/weight-discs\" title=\"Weight discs\"\u003eweight disc\u003c\/a\u003e sizes means this caters for fitness users of all types and goals.\u003c\/p\u003e\n\u003cp\u003eAdded detail and key features of the individual package components can be found below:\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003ePersonal Series Wall Mounted Adjustable Single Pulley\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eThis premium-grade pulley machine allows for a range of differing movements which are particularly effective in targeting and shoulder muscle groups.\u003c\/p\u003e\n\u003cp\u003eTricep pulldowns, bicep curls, low rows and shoulder presses are all possible thanks to the impressive 17 different height positions available on the pulley machine.\u003c\/p\u003e\n\u003cp\u003eThe vertical design ensures minimal gym footprint and weight discs can be seamlessly stored on the two 50mm steel bullhorns.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003ePerformance Series 60kg Rubber Olympic Weight Plate Set\u003c\/strong\u003e\u003c\/span\u003e\u003cspan style=\"text-decoration: underline;\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003eCompatible with any Primal plate loaded machine or rack, in sizes ranging from 1.25kg- 25kg, the Performance Series Rubber Olympic Weight Plate has a smooth, brushed aluminium centre with rounded edges ensuring effortless loading and unloading while protecting barbell sleeves from wear.\u003c\/p\u003e\n\u003cp\u003eConstructed from  high-density, odourless premium rubber, every plate is rigorously tested for impact resistance, long-term durability, and a flawless finish. These weight discs are also backed by a full commercial 2 year warranty for added assurance during workouts in your home, PT studio or commercial gym.\u003c\/p\u003e\n\u003cp\u003eEngineered with elegant and durable embossed 3D Primal branding, these olympic plates will not crack, break, or damage gym flooring unlike cheaper alternatives. \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715164414106,"sku":"PSPA9981","price":529.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSPA9981-Personal-Series-Single-Adjustable-Pulley-_-Disc-Package-Home-Gym-Packages-Her.jpg?v=1770127895"},{"product_id":"primal-strength-2-5kg-15kg-hex-set-and-rack-with-mat","title":"105kg PVC Hex Dumbbell Set","description":"\u003cp\u003ePrimal Personal Series PVC Hex Dumbbell Set with Two Tier Dumbbell Rack and PVC Floor Mat is perfect for any PT Studio or home space.\u003c\/p\u003e\n\u003cp\u003eThe Set comprises:\u003c\/p\u003e\n\u003cp\u003ePair 2.5kg hex\u003c\/p\u003e\n\u003cp\u003ePair 5kg Hex\u003c\/p\u003e\n\u003cp\u003ePair 7.5kg Hex\u003c\/p\u003e\n\u003cp\u003ePair 10kg Hex\u003c\/p\u003e\n\u003cp\u003ePair 12.5kg Hex\u003c\/p\u003e\n\u003cp\u003ePair 15kg Hex\u003c\/p\u003e\n\u003cp\u003ePVC Gym Mat\u003c\/p\u003e\n\u003cp\u003eTwo Tier Hex Rack to Fit Set\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe PRIMAL Personal Hex Dumbbell Set with a Two-Tier Dumbbell Rack and PVC Floor Mat is the ultimate strength training solution crafted to elevate your workouts and bring out the best in you. Designed with personal trainers and home gym enthusiasts in mind, this comprehensive set delivers unmatched quality, durability, and performance.\u003c\/p\u003e\n\u003cp\u003eThe PRIMAL Personal Hex Dumbbell Set provides a versatile range of weights, allowing you to diversify your workouts, challenge yourself, and experience consistent progress. This carefully selected set comprises:\u003c\/p\u003e\n\u003cp\u003ePair of 2.5kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003ePair of 5kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003ePair of 7.5kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003ePair of 10kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003ePair of 12.5kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003ePair of 15kg Hex Dumbbells\u003c\/p\u003e\n\u003cp\u003eEach hex dumbbell is built to last, ensuring you benefit from reliable and long-lasting equipment that supports your strength journey. The hexagonal design prevents rolling, providing a safe and stable workout environment, while the ergonomic grip enhances comfort and control during your training sessions.\u003c\/p\u003e\n\u003cp\u003eThe included Two-Tier Hex Rack offers an organised and efficient storage solution, keeping your workout space clutter-free and maximising the functionality of your gym. Its robust construction and compact design make it an ideal choice for both PT studios and home gym settings.\u003c\/p\u003e\n\u003cp\u003eTo complete the package, the PVC Gym Mat provides a protective layer for your flooring, ensuring a clean and professional look in your training environment. This high-quality mat is designed to withstand the rigours of regular workouts, offering both durability and visual appeal.\u003c\/p\u003e\n\u003cp\u003eInvest in the PRIMAL Personal PVC Hex Dumbbell Set with Two-Tier Dumbbell Rack and PVC Floor Mat to experience the difference that top-quality strength equipment can make in your fitness journey. Unlock your true potential and build the best version of yourself with PRIMAL – the brand that defines strength and performance.\u003c\/p\u003e","brand":"Primal Strength","offers":[{"title":"Default Title","offer_id":41715165167770,"sku":"PSWD0487","price":399.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSWD0487-Personal-105kg-Hex-Dumbbell-Set-Dumbbell-Sets-Hero-Render.jpg?v=1741015494"},{"product_id":"primal-strength-premium-competition-kettlebell-set-8-32kg","title":"140kg Competition Kettlebell Bundle","description":"\u003cp\u003eSet Includes:\u003c\/p\u003e\n\u003cp\u003eRange of 8\/12\/16\/20\/24\/28\/32KG\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Performance Series Competition Kettlebell delivers a highly accurate, calibrated-kettlebell perfect for both competitions and technique work.\u003c\/p\u003e\n\u003cp\u003eThe \u003cspan data-mce-fragment=\"1\"\u003ePerformance Series Competition Kettlebells\u003c\/span\u003e use premium quality iron, a hollow centre and custom moulded construction for exceptional durability. Our kettlebells are carefully calibrated to within 200g for competition use and meet the international competition kettlebell regulations.\u003c\/p\u003e\n\u003cp\u003eEach kettlebell features a flat base for stability and a 33\/34mm coated and non-corrosive steel handle. The coating allows maximum grip with or without chalk and ensures a fast movement whilst retaining maximum technique control.\u003c\/p\u003e\n\u003cp\u003eAll Performance Competition kettlebells, regardless of weight between 8-32kg, are identical (210mm) in size so you can train with consistent technique throughout the weight range. The range is offered in the International Competition Kettlebell colour scheme for quick and easy weight identification by sight.\u003c\/p\u003e\n\u003cp\u003eOur calibrated Competition Kettlebells are designed to perform and built to last, backed with a structural lifetime warranty.\u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715169525914,"sku":"PSPA9982","price":539.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/KettleBells_Group.jpg?v=1774957989"},{"product_id":"primal-hex-bar","title":"Hex Bar (25kg)","description":"\u003cul\u003e\n\u003cli\u003eTotal Length – 144cm\u003c\/li\u003e\n\u003cli\u003eTotal Width – 66cm\u003c\/li\u003e\n\u003cli\u003eBullhorn Length – 25cm\u003c\/li\u003e\n\u003cli\u003eDistance Between Handles – 65cm\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715172671642,"sku":"PSBA0067","price":159.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSBA0067-Pro-Hex-Bar-Specialist-Bars-Hero-Render.jpg?v=1774957989"},{"product_id":"primal-strength-home-single-pulley","title":"Free Standing Hi\/Lo Pulley with Pull-Up Bar","description":"\u003cp\u003eThe Primal Personal Series is an exciting range of home gym products. 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The sleek design, matte black powder coat finishings make this the perfect addition to any home gym facility.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715179880602,"sku":"PSSS0138","price":899.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/1singlepulley.jpg?v=1646485213"},{"product_id":"primal-strength-rubber-gym-tile-matting-black-epdm-1m-x-0-5m-x-20mm-corner_236853","title":"Black EPDM 20mm Corner (1m x 0.5m)","description":"","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715186368666,"sku":"PSMA0604","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Corner_ffde7563-47de-4312-b46e-478e64fa3399.jpg?v=1741096997"},{"product_id":"primal-strength-rubber-gym-tile-matting-black-epdm-1m-x-0-5m-x-40mm-corner_236855","title":"Black EPDM 40mm Corner (0.15 x 0.15m)","description":"","brand":"Primal","offers":[{"title":"Default Title","offer_id":41715186466970,"sku":"PSMA9024","price":12.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/products\/Corner_3b0cb4c8-852d-4862-8260-76e7eebca819.jpg?v=1740934964"},{"product_id":"modular-rack-mounted-belt-squat-platform","title":"Modular Rack - Mounted Belt Squat Platform","description":"\u003cp\u003eElevate your gym experience with the Primal Performance Series Modular Rack - Mounted Belt Squat Platform. 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Our platform's unique design minimises spinal and shoulder load, delivering a comfortable and safe workout experience for users of all levels.\u003c\/p\u003e\n\u003cp\u003eExperience the benefits first hand:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eReduced Injury Risk:\u003c\/strong\u003e Exercise with confidence, knowing that the Primal Performance Series Modular Rack - Mounted Belt Squat Platform is engineered for safety.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eOptimised Lower Body Engagement:\u003c\/strong\u003e Achieve superior hip abductor-to-adductor engagement, targeting lower body muscles effectively.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eEfficient Training to Failure:\u003c\/strong\u003e Push your limits safely, allowing for high-volume training sessions and rapid progress.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eExtended Durability:\u003c\/strong\u003e Rigorously tested and built to withstand heavy gym traffic, this platform promises consistent performance in any environment.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eUpgrade your gym today and offer your members the best in lower body training with the Primal Performance Series Modular Rack - Mounted Belt Squat Platform. 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The shelves have a rubber top layer to protect the kettlebells, and the rack, when they are stored.\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","brand":"Primal","offers":[{"title":"Default Title","offer_id":42022707724442,"sku":"PSST0007","price":274.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0599\/3624\/3866\/files\/PSST0007-Performance-2-Tier-Kettlebell-Rack-Kettlebell-Storage-Hero-Render.jpg?v=1774957931"},{"product_id":"hiit-bench-package","title":"HIIT Gym Bench Package","description":"\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 1.4em;\"\u003ePackage includes\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePerformance Series Studio HIIT Bench\u003c\/li\u003e\n\u003cli\u003ePerformance Series PVC Hex Dumbbell Set (Pairs) : 2.5 KG, 5 KG, 7.5 KG, 10 KG, 12.5 KG\u003c\/li\u003e\n\u003cli\u003e Anti Burst V3 Slam Ball 10KG\u003c\/li\u003e\n\u003cli\u003ePro Series 6 KG  Cast Kettlebell\u003c\/li\u003e\n\u003cli\u003ePro Series Speed Rope\u003c\/li\u003e\n\u003cli\u003ePersonal Series NBR Fitness Mat\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"group w-full text-gray-800 dark:text-gray-100 border-b border-black\/10 dark:border-gray-900\/50 bg-gray-50 dark:bg-[#444654]\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"text-base gap-4 md:gap-6 md:max-w-2xl lg:max-w-xl xl:max-w-3xl p-4 md:py-6 flex lg:px-0 m-auto\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"relative flex w-[calc(100%-50px)] flex-col gap-1 md:gap-3 lg:w-[calc(100%-115px)]\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"flex flex-grow flex-col gap-3\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"min-h-[20px] flex flex-col items-start gap-4 whitespace-pre-wrap\"\u003e\n\u003cdiv data-mce-fragment=\"1\" class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003eThe PRIMAL HIIT Gym Bench Package with Weights, is a comprehensive, space-efficient solution designed for those looking to maximise their functional fitness and HIIT workouts. This versatile package combines high-quality strength training equipment with the essentials for HIIT and functional fitness, making it the perfect addition to both home gyms and professional personal training studios.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eDesigned with versatility and convenience in mind, this all-encompassing package is perfect for home gyms, personal training studios, HIIT studios, small gym spaces, boutique gyms, and personal trainers who need to transport their kit. The HIIT Bench is built for both performance and portability, featuring an integrated storage solution for easy organisation and wheels for effortless transportation.\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003eWith the PRIMAL HIIT Gym Bench Package with Weights, you'll have access to a complete workout solution that empowers you to perform a wide range of exercises, from strength training to functional fitness routines. 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